Must you crunch so loud?

posted by Bill Reed -

Apparently there are plans in the works to make female-friendly Doritos. In a recent interview, the CEO of PepsiCo, Indra Nooyi, said the company was going to roll out "lady friendly" Doritos that will be quieter and less messy than regular Doritos. Nooyi says the reason for the new Doritos is because women "don't like to crunch too loudly in public. And they don't lick their fingers." Apparently the new chips will be packaged differently as well, so women can carry them in their purses. Not surprisingly, social media is having a field day with this news, including a new Twitter hashtag #CrunchLouder. (Glamour



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